“Going Dutch” usually means splitting the restaurant bill to share the cost, rather than having one person pick up the whole tab. You can think of it as a participatory experience, where everyone contributes to and shares equally in the fun.
In my mind that's also how Plaxo users in the Netherlands relate to our service. They participate. And participate. And participate.
The Netherlands – representing our third largest user base (after the U.S. and the U.K.) – ranks second in pageviews and first in the world in number of Pulse connections per user. That’s what I call participating and sharing!
We at Plaxo felt we had to do our part in the sharing too. Last week we released a Dutch version of the Plaxo service, including our networked address book, online calendar, and next-generation social network, Pulse. Users can also download our connector for data sync with Microsoft Outlook. The connector for the Mac Address Book will be available soon. You can take a peek at Dutch Pulse and Address Book screens here.
By “Going Dutch”, we want to express how delighted we are with the way Pulse took off in the Netherlands – and, perhaps, accelerate our already high growth rate there.
Regina Bustamante
Director, Globalization