I confess. I blog and I read blogs. I think they are great and I’m addicted. There… I’ve said it, so I guess I’m now on my way to recovery.
My blogging activity generally centers around things related to Plaxo, but I’ve recently started branching out more. Like many, I’ll uses blogs to keep tabs on news, sports, politics, humor, and technology, but I also like to track discussions that mention Plaxo. Services such as Bloglines and Technorati are extremely useful for staying on top of the many topics that pop-up each day, and members alike often bring things to my attention.
If there is a discussion or article I feel I can add to, I usually make it a point to reach out and post a comment. Admittedly, this sometimes freaks people out. I guess it catches them off guard that anyone from a company would take the time to respond to their small corner of the world. Some cynics have viewed my posts as a PR stunt. My personal favorite was when I was accused of being a robot.
Certainly, I can’t control what people think, but let me tell you why I blog: because it’s the right thing to do!!! Here at Plaxo, we have an environment that encourages blogging and other forms of direct communications with users. Our CEO blogs, as do many other employees of Plaxo.
I personally feel the level of support provided by many companies today is less that desireable (that’s a nice way of saying horrible). My perception is that many companies simply hide behind their support organizations.
I think responsible companies need to reach out to their users and encourage feedback and discussion – good or bad – about how they are performing. Companies should engage in discussions with users so they can learn how to better improve their products or services. What better way to achieve this than through blogging???
So please, blog away! Tell us what you think on your own terms in your own blog. Does Plaxo work for you? How do you use it? What do you like? What don’t you like? What would you change? You don’t even have to be a member. I’ve found the best feedback comes from people who don’t use the service. The feedback is used to drive the direction of our service. And if I find your blog and respond, hopefully I won’t freak you out!
(Note: if you trackback to this entry, that will also make sure we see it!)
Stacy Martin
Plaxo Privacy Officer
privacy @t plaxo.com
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